Product owner: George Brown
Overall Rating: 4/10
Price: $47 initially (discounted to $1)
Up-sell(s): $47 per month for training (Sniper X)
A video-based training program focusing on the creation of simple websites for targeting low hanging fruit keywords.
Google Sniper has been one of the most heavily promoted and hyped programs in recent years, with many people citing success stories. However, for a large number of people, Google Sniper has not been an effective tool and has not resulted in any significant profits.
The core component of Google Sniper is a member’s area that contains eight different training videos as well as a PDF guide. The PDF guide contains essentially the same information that is present within the videos, and just acts as another way to provide the information for people who do not like using videos.
Google Sniper has a large focus on using Clickbank as an affiliate site, even though there are a large number of different affiliate sites to choose from, many of which are better than Google Sniper. However, the main emphasis of Google Sniper is building simple websites that are designed to take advantage of low hanging fruit keywords, providing the sites with significant competitive advantage.
It is also worth noting that Google Sniper is not a product that is endorsed by Google in any way, shape, or form. In fact, Google Sniper uses techniques that are often frowned upon by Google.
Training and Support
Google Sniper is a training system, conducted through videos and is largely targeted towards people who are new to making money online. There is also a PDF guide that mostly repeats the information in the video, but can be useful for people won don’t like videos.
The training provides users with most of the information that they need to earn money online without any prior experience, but there is limited avenue for users to ask questions or to interact with one another. This means that the training favors people who are able to learn without discussion with other people.
In contrast, support in Google Sniper is fairly limited, and users are expected to understand and apply the training on their own, without any additional help. This can be challenging as many users of Google Sniper are likely to be new to the field, and don’t know much about making money online.
Nevertheless, support is available to help users with some questions and makes the process of getting a refund or stopping using the site relatively simple, which is refreshing.
The lack of support is particularly problematic because of the approaches that Google Sniper users. The method of Google Sniper focuses on the development of websites that consist of a single page, targeting specific keywords.
This approach means that users have to develop a considerable number of these websites, and are also responsible for their own hosting and domain names. This can be a lot for new online users to take on.
Advantages of Google Sniper
At its heart, Google Sniper is a legitimate way of earning money online, because it is based on the concept of affiliate marketing. The idea of finding products online, promoting them through a website and then obtaining money through sales is very common and very effective.
It is likely that users of Google Sniper will earn some money if they put the time and effort needed into the processes, but the income is unlikely to be as impressive as the sales pitch suggests.
Personally, I found having a PDF guide as part of Google Sniper much more beneficial than the videos. The PDF provided a good overall summary of the concepts in Google Sniper and was easy to look back at.
The PDF and the videos both provided detailed information about how the Google Sniper system, and steps users through how to go about these processes
Disadvantages of Google Sniper
Rhetoric and Advertising
One of the interesting things about Google Sniper is the way that it is advertised. The official site for Google Sniper has very little information about what the product is. Furthermore, all of the information that is provided is done so in a video form, which can be a little tedious to sit through.
Personally, I don’t like being forced to research a product just to find out what it is before I buy it. You would expect that the owner of Google Sniper would provide potential customers with a bit more information about the product, particularly if it is as good as he claims.
The majority of hype for Google Sniper comes from external sites. In fact, a Google search of Google Sniper reveals a large number of reviews for the product, both positive and negative. It’s tempting to believe that Google Sniper has resulted in substantial profits for many people, but actually, this isn’t likely.
In reality, most highly positive reviews of Google Sniper are either created by the author of Google Sniper himself, or by people who are affiliates of Google Sniper. This means that the majority of positive reviews are created by people who have a vested interest in making you buy the product.
One very easy way of determining whether a reviewer is actually unbiased, have a look at the website that they link you to.
This is the website itself with nothing added:
This is the link from one overwhelmingly positive review of Google Sniper:
This is a link from a different review, equally positive:
The “hop=” component of the website address in these examples is the Clickbank identifier. If you buy the product after clicking on the link on a review, that person will get a profit. Because of this, most reviewers have sugar-coated variants of what Google Sniper is, and a tendency to stretch the truth and ignore any bad things about the product they are selling.
If you want to find honest perspectives on Google Sniper, you need to look for reviewers that are not affiliates. You will probably find that most reviews like that are either mixed or overwhelmingly negative. Honestly, Google Sniper is nowhere near as effective or popular as its author would like you to think.
In the field of online business, large figures like George’s are commonly promoted as what ‘you’ could earn by using the same system as the author is promoting.
I have no doubt that George’s Clickbank sales figures are real, but that is probably at least partly because he is selling his own product through Clickbank, something he is not teaching users at all.
Regardless of how he is earning the money, the figures that George mentions throughout his promotional video are not realistic for most users. There certainly are some people who earn a large amount of money through affiliate marketing, but there are many many more whose earnings are just enough to cover their bills, or who never manage to earn anything at all.
At the end of the day, there are no ‘secrets’ to earning massive amounts of money online, and the people who have done so have either put in a lot of effort over a long period of time or got very lucky. Either way, the figures that are given in Google Sniper are entirely unrealistic for most users and are misleading.
Out of Date
It is actually very challenging to make a product that teaches people tricks for making money online, because the online environment continues to update and change, meaning that techniques that were once effective quickly become redundant.
Furthermore, some techniques that were once very good ways of getting traffic and rank on Google and other search engines, can now be detrimental to websites.
Google Sniper was created in 2009, which means that the approaches that it promotes are already pretty old. These techniques rely on Exact Match Domains (EMDs), which is an approach that is largely considered to be outdated. EMDs are still somewhat successful for ranking web pages, but their significance has been decreasing, and they are likely to become less relevant over time.
In fact, Google has a tendency to regularly change its approach and algorithm, meaning that methods that were previously highly effective, stop working at all.
Now, there have been updated versions of Google Sniper produced and I believe that it is currently up to version 4.0. However, Google Sniper tends to update slowly and simply cannot keep up with changes to the online environment.
Google Sniper is a product about online marketing and making money off websites, but the site itself isn’t marketed very well. As I mentioned before, the landing page for Google Sniper really doesn’t provide much information about the product. All the information provide about the product is wrapped up into the video, and honestly, I don’t want to spend a long time watching and listening to George, particularly when it takes him forever to get to a point.
Relying entirely on a video to get your product ideas across is a really bad marketing approach, particularly when most people using the internet don’t have the patience to listen to a dragged out promotion.
One of the key focuses of Google Sniper’s approach is ranking on Google’s search engines. So, you would expect Google Sniper itself to show up somewhere. In fact, if I simply search “Google Sniper”, I don’t find the actual website anywhere on the first five pages. Instead, most of the top ranking pages tend to be reviews.
I’m not sure I would be willing to take any advice about how to be good at online business from someone who cannot even promote their own business. It took me so long to figure out where the link was to access the product that I ended up following a link on one of the many reviews on Google Sniper.
Cost and Content
Google Sniper is pretty expensive (at least at full price), especially considering that the system does not actually provide that much. There are no additional tools present with Google Sniper, and users are essentially paying just for video training.
Also, it is not obvious that after signing up for Google Sniper, users get rebilled on a monthly basis for additional support and training. The additional benefits that users get from the extra fees are actually not that great, and most users will gain much more from the initial training than from anything afterwards. Thankfully, it is easy to turn off the additional payments through PayPal without having to worry about
Honestly, most of the approaches that Google Sniper focuses on are not particularly effective. One of these is the use of Clickbank. Clickbank is one of many affiliate sites that are available, and it isn’t a particularly good one. Clickbank suffers from the issue of having a large number of poor quality products, many of which are overpriced.
It’s worth noting that there are extra costs involved in being successful using Google Sniper, although these aren’t specifically related to the program. In particular, Google Sniper emphasizes the creation of a significant number of relatively simple and small websites.
This means that you have to find hosting and domain names for these sites to be successful. Both of these processes can be relatively inexpensive if you shop around, but if you end up creating a lot of websites, they can add up quickly.
The Wow Factor
Google Sniper is not revolutionary by any means, but it does provide some training about earning money online, particularly for beginners. The best thing about Google Sniper is that if you try to close the page, you will get the following notification.
This is important, because if you choose to stay on the page, you are actually redirected to a page that allows you to get access to the product for $1.
Even though I think that Google Sniper is passable at best, getting access to it for close to free is worth it if you want to learn about online business.
However, if you take this approach, you want to make certain that you prevent the company from taking out the monthly fee unless you are sure you want to continue with Google Sniper. The most effective and reliable way of doing this is to use PayPal, and then preventing the company from making any more charges to you.
This is very easy to do and there are a lot of instructions available online.
Google Sniper has some redeeming qualities, but ultimately it is a product that is heavily hyped and teaches techniques that are unlikely to be as effective as the owner claims. However, at $1 for the trial discounted price, some people might find it worth the time to check out Google Sniper.
If nothing else, the training does provide some basic techniques for making money online and helps users to understand the process of Google’s ranking system, although some of the information is a little outdated.
Personally, any product that claims to help you make thousands of dollars a month is too good to be true and is unlikely to live up to its claim. Google Sniper is no exception, and I felt that the training was limited and much to heavily hyped. I would not recommend the product to someone new in the field of online business because some aspects of the training in Google Sniper are outdated and may damage rather than help a person earn money.
If you are interested in learning more about making money online, then you need a training program that offers a large amount of support and also stays up-to-date with all of the changes that occur to Google’s algorithm as well as any other changes in the internet marketing field.
One such program is Wealthy Affiliate. Wealthy Affiliate differs from Google Sniper in many ways, but one of the key factors is that Wealthy Affiliate is community-based. This structure allows for a lot more support, which is exactly what you need if you want to be successful in making money online.