Product: Easy 1 Up
Price: $25 and up
Scam or Not: Not a Scam
Overall Ranking: 3/10
What is Easy 1 Up?
The marketing for Easy 1 Up presents it as a great way to earn money – from the comfort of your own home. This is a familiar claim, especially if you’ve looked into making money online before.
You may even find many positive Easy 1 Up reviews online but most of those probably won’t tell you all that much about the system itself. So, what is it?
Basically, the idea is a variation on affiliate marketing, one that I’ve seen countless times before. This means that members can earn a commission by promoting the various products that Easy 1 Up offers.
The company claims that all the selling is done for you – primarily because you end up heavily relying on the sales pitches on the Easy 1 Up site.
Now, affiliate marketing can work particularly well as a method for making money online. Much of its power comes from that fact that you’re promoting products that people are actively interested in.
But, the effectiveness of affiliate marketing does depend on the product you’re promoting.
In the case of Easy 1 Up, the products you’re focusing on are various types of training.
For example, the image below is one of the two sections that comes with the cheapest product package (which is $25).
The training is promoted as being a video series and there is a sample video on the site, which starts out like this:
The video actually sounds like somebody is reading off cue cards and certainly isn’t particularly engaging. At the same time, the information isn’t particularly great and a good deal of it is obvious.
For example, their first social media mistake is ‘ranting and being negative’. Now, if you’re trying to promote something through social media, the fact that you shouldn’t rant or be excessively negative is probably already obvious.
The training does cover a range of topics, so it’s possible that some of the videos are better.
But, at the end of the day, the products are basically just collections of training video – focused on various aspects of internet marketing, including social media, affiliate marketing, drop shipping, traffic and many other areas.
In fairness, training is incredibly useful if you want to make money online. However, with Easy 1 Up, you have no way of knowing how good it is until you buy the training.
Now, this wouldn’t be so bad if it were cheap.
Instead, some of the packages are surprisingly expensive.
There is a reason for the price and it’s not really connected to the actual products.
In fact, the most expensive package is promoted as containing ‘over 40 hours’ of video content. Now, 40 hours of training isn’t actually all that much – especially not when you’d be paying $1,000 to access it.
Instead, the idea behind Easy 1 Up is that you make money by promoting the products and the system as a whole. Some of their hype also focuses on the fact that commissions are high, which happens because some of the products are high.
There are also some more complex aspects of the program.
For example, the company uses a generational model, so you recruit people and earn money from their success. This isn’t the same as the typical MLM design but it does still place an emphasis on recruitment.
The structure also means that you don’t actually get paid for every sale. Instead, some sales ‘roll up’ to people above you. In theory, this design makes the company more profitable if you do recruit people. However, it decreases your potential profit if you don’t.
At the same time, this aspect makes the program that much more complicated. If nothing else, that complication would make it more difficult to recruit others and to explain the program.
Easy 1 Up Reviews
If you spend any time looking into Easy 1 Up, you’ll probably notice a range of glowing Easy 1 Up reviews. This is a pattern that occurs over and over again with companies that rely on affiliate marketing.
Now, there isn’t anything wrong with the practice of affiliate marketing – but it does tend to bias reviews.
In particular, there is a range of affiliates out there, trying to get people to buy Easy 1 Up. Needless to say, they have an incentive to portray the company in the best possible light.
As such, many of the positive Easy 1 Up reviews will come from distributors and they may gloss over the various issues with the company.
Benefits and Advantages
Easy 1 Up reviews and the marketing for the site claim that this is a great opportunity because you don’t have the costs of traditional business.
And yes, this claim is true and it does represent a significant advantage.
Nevertheless, this same benefit applies to online business in general. There are multiple models out there for online business, including affiliate marketing and freelancing. As a general rule, the startup costs will tend to be low and will often just involve the cost of buying a domain name and hosting.
So, the relatively low startup cost is an advantage but the benefit is far from unique. For that matter, there isn’t anything especially unique about Easy 1 Up to begin with – despite their marketing claims.
One other advantage is the commission rate. With affiliate marketing, the amount of commission you get can vary dramatically. In this case, the company suggests you can get from $25 to $1000 in commissions – which precisely aligns with the price of the products.
The company claims that you get 100% per sale, which may be true – as they add on $100 to each product as a ‘fee’, which they then keep.
This does result in a higher-than-normal commission rate, which is an advantage.
Still, the products from Easy 1 Up would be harder to sell than many other products on the market and that would affect your profit potential. Honestly, I imagine the products would be incredibly difficult to sell, especially as the company’s marketing really isn’t that good.
Additionally, the roll up aspect means that you wouldn’t actually get paid for each sale, so the commission rate isn’t as great as it first seems.
Issues with Easy 1 Up
The biggest issue with Easy 1 Up is the products. The system relies on affiliate marketing, yet the products at hand aren’t things that would appeal to most people.
Instead, it is simply video-based training across a wide range of different topics. If the sample video is anything to go by that training probably won’t actually teach you enough to help you be successful. Likewise, the videos and the marketing on the site isn’t really good enough to convince most other people to get involved.
The cost is also an issue. The various packages of training get more expensive as you go along, to the point where it is ridiculous. Additionally, there’s nothing suggesting that the expensive training options are actually any good.
So, there’s a major risk that you’d end up paying a lot of money to get access to some fairly average training.
That brings me to one final issue.
With Easy 1 Up, you’re basically paying to be part of an affiliate program. In contrast, most other affiliate programs are free. Paying to join could be worth it if the training was actually any good but there is nothing on the site to suggest that it is.
Can You Make Money With Easy 1 Up?
In theory, the positive Easy 1 Up reviews are right – you could potentially make money from the system. After all, the underlying idea is basically affiliate marketing and that model does work.
Likewise, making money is mostly how Easy 1 Up describes it, where you earn commissions based on product sales. So yes, you could earn money.
However, the process isn’t as easy or as revolutionary as the company implies.
For one thing, you’re selling fairly expensive training where people don’t really know what they’re getting beforehand. Besides that, only a proportion of people are even interested in the idea of making money online to begin with – and many of those will already be involved in some way.
At the same time, the training from Easy 1 Up is hardly unique. There is no shortage of internet marketing training online, including options at a fraction of the price.
My Personal Easy 1 Up Review
Easy 1 Up promotes itself as being a unique program when, in fact, it is nothing of the short. Instead, it is an affiliate program where you have to pay to be a member. At the same time, they produce a selection of products that is mediocre, at best.
Realistically, if you want to find success in affiliate marketing, then you need to pick your product carefully. Ideally, you want something that people already want, or something that you can prove is worth the money.
Easy 1 Up doesn’t fall into either of those categories.
At the same time, it doesn’t seem like a great choice for training either and there doesn’t seem to be any real flow across the videos on offer. Instead, it looks like the company is trying to cover every single related topic – and the training may be fairly simple.
A much better option for learning affiliate marketing is a site called Wealthy Affiliate. This is a training site and it does also have an affiliate program.
However, there are a number of key differences. For one thing, Wealthy Affiliate has much more training and this comes in a combination of video-based and text-based options. At the same time, Wealthy Affiliate has a free and a paid membership. That free option lets you see precisely what is on offer before you put money down.
As such, the overall risk is lower. Plus, you also get access to a strong network of community support, which can make a huge difference in your online success.
The final interesting thing is that you don’t have to promote Wealthy Affiliate yourself. Instead, the training can be used for any affiliate marketing product you can imagine. This provides a huge amount of flexibility, especially as there are so many different affiliate programs out there.