For many people, affiliate marketing is an effective way of making money – all the way from a few dollars a week up to a full-time income and even beyond.
However, most of the people who try to make money through affiliate marketing don’t actually make money.
At first glance, this suggests that there are some serious problems with affiliate marketing and that it is only the rich and experienced who are getting somewhere, but is this really the case?
Is Affiliate Marketing Saturated?
If you think about it, saturation kind of makes sense, because affiliate marketing relies on getting one of the top ranking spots in Google (sometimes other search engines).
In general, you want to be somewhere within the first ten spots, preferably in the first five.
For many topics, every single search result you see for pages and pages is filled with people trying to promote different products.
Without a team of SEO experts behind you and an established site, it’s hard to imagine how you would ever rank or make money for affiliate marketing.
However, the number of different potential topics (or niches) for websites is vast, and the number of different searches that people make is even larger.
The thing is, the results that you get from a Google search come from the specific words that you used to search.
This means that a niche can never be fully saturated because even the largest and most popular site cannot target all of the possible keywords for that given niche.
Saturation within a Niche
Overall, is affiliate marketing saturated?
Yes and no.
Certainly there is a lot of competition, but it’s not really possible for affiliate marketing to ever become completely saturated as there are so many different options out there.
While saturation on its own isn’t really possible, there are some niches that are much more heavily populated than others.
If you pick a niche that has a high amount of competition, then it will be much harder to rank.
One example of this is the internet marketing niche, which has a large number of different websites and many of these are similar to one another.
Additionally, a lot of internet marketing training and products actually suggest that individuals enter into this particular niche, which makes it all the more populated.
Now, it is still very possible to succeed even within a highly competitive niche, but the more competition within a niche, the harder you have to work.
Does Affiliate Marketing Work?
Regardless of the niche you choose, affiliate marketing does work and it can be very effective.
Realistically, the reason that most people who try affiliate marketing never earn money is that they have unrealistic expectations going into it.
In many ways, affiliate marketing is like a job.
You have to work at making your website attractive and you have to work at making it rank.
This all takes time and research and there are a lot of people who simply don’t have the patience or don’t know where to start.
The trick to being successful in affiliate marketing is to choose the keywords for your content carefully.
In general, there are two main things to consider when it comes to keywords, the traffic and the completion.
People differ in what they choose, but if you are wanting a site that ranks, pick keywords that have low competition.
These keywords will tend to have lower traffic also, but they can be very effective overall.
In fact, you can even go as far as to pick an entire niche that has low competition.
If you do your keyword research carefully and have the patience to develop and maintain your site, then you really can make money through affiliate marketing even if you do have no previous experience.
There are a lot of factors in affiliate marketing success, but one key one is simply knowing what you are doing. There is so much information on affiliate marketing online but this often isn't helpful because there is so much contradiction.
That contradiction are one reason why training sites are so valuable. After all, a good training site will provide you with all of the information you need in one place.
The most powerful affiliate marketing training site that I've found is Wealthy Affiliate and it is a site that I personally use and one that I recommend to anyone getting started in affiliate marketing.
The site has an extensive collection of training that continues to grow and be updated over time. It also has a large community where members help and support one another. These areas make Wealthy Affiliate the perfect place to learn more about affiliate marketing and to learn how to be successful.